Get the free plugin for Adobe Creative Cloud, enabling NotchLC support in After Effects, Premiere and Media Encoder. Windows & macOS (Intel & Apple Silicon) supported.














: In 2015, Sahil had to lay off nearly his entire team to keep the company alive. The Commitment
Enter Gumroad. This platform stripped away the friction of online selling, allowing creators to sell directly to their audience with a simple link.
This comprehensive guide serves as your master blueprint to unlocking Gumroad, optimizing your digital storefront, mastering the platform's hidden features, and scaling your creator revenue from zero to six figures. 1. The Anatomy of a High-Converting Gumroad Storefront
Gumroad Unlocked operates on a simple yet innovative model. Creators can upload their digital products to the platform, set a base price, and then allow their audience to pay whatever they want for the content. The platform takes a small commission on each sale, and creators can also offer additional features, such as exclusive content or personalized messages, to incentivize payments. This model has been praised for its flexibility and potential to democratize access to creative content. Gumroad Unlocked
After a purchase, Gumroad lets you show an “Offer” — a discounted related product. This single feature can unlock 15–30% more revenue from existing traffic.
Create clean, high-contrast visual covers (1200x800px).
: If you sell software or premium content, you can automatically generate unique license keys for every purchase. : In 2015, Sahil had to lay off
Upgrade the professionalism of your store by masking the standard "gumroad.com" URL with your own custom domain (e.g., "yourbrand.com"). Final Thoughts: Start Before You Are Ready
To unlock higher conversion rates, your Gumroad storefront must look professional and trustworthy.
Gumroad offers a range of advanced features that can help you to maximize your digital product sales. Here are a few features to consider: This comprehensive guide serves as your master blueprint
At its core, is a powerful, all-in-one e-commerce platform designed specifically for creators—artists, writers, educators, musicians, and developers. Unlike massive marketplaces like Amazon or Etsy, which often take high fees and offer limited control over customer relationships, Gumroad empowers you to set up a custom storefront in minutes. No upfront costs: You only pay when you make a sale.
Setting the minimum price of a product to $0 with a suggested amount allows users to download it for free or tip you. This is an incredibly effective lead-generation strategy. It builds goodwill, populates your email list, and frequently results in unexpected revenue from generous supporters. Versioning and Tiered Packages
Gumroad allows you to set a minimum price and allow customers to pay more.
Detail when you need it. Unlike other mainstream GPU codecs, NotchLC uses variable block size and variable control point bit levels to provide extra detail while allowing greater compression in areas of flatter colours.
NotchLC breaks colour data down into luma and chroma (YUV). 12bits of depth are assigned to luma data, as in many scenarios this is where bit depth is most perceivable. 8bits are assigned to each of the U & V channels.
Rather than specify target bitrates and end up with undetermined quality outcomes, NotchLC takes the reverse approach: during encoding you set a quality level, and the encoder uses the most compression it can while preserving it.
Utilising the modern SSIM measurement method, NotchLC delivers the high-quality results that are needed to be qualified as an intermediary codec. Don’t take our word for it though — read what dandelion + burdock writes in their big, independent 10bit codec test.
See how NotchLC stacks up with with another popular GPU powered codec.
Talk to any content creator about codecs and you’ll find encoding times, right at the top of the list of concerns. NotchLC utilises the full power of the GPU to massively accelerate the encoding process.
NotchLC utilises the full power of the GPU to massively accelerate the encoding process. On a consumer PC, encoding can be up to 5.7x faster than realtime at 1080p24. As an example, we encoded the Open Source movie “Big Buck Bunny” (duration 09:57) in just 1 min and 44 secs.
In a CPU codec, the CPU decodes the image and sends the huge raw frames up to the GPU. The secret sauce of a GPU codec is that compressed frames are uploaded and the GPU does the decode. The compressed frames are much smaller in size allowing vastly more video to be passed through the PCI-e bus.
Typically you will see compression ratios of around 5:1 on motion graphics content when compared to raw video. You’ll be able to dial in your final file size by using the encoder’s Quality Level (see the manual).
NotchLC can be integrated into your software or product. We have a fully documented SDK available under a commercial license. Contact us to discuss licensing options and pricing.
See the manual, or talk to other users on our community Discord.